Since 1990

Martín Ortega: A Visionary Who Succeeded Across Borders

Martín Ortega, originally from Loma Bonita, Oaxaca, was born in 1971 and serves as a living example of the entrepreneurial spirit and determination of Mexican immigrants in the United States. From his humble beginnings in Mexico to his rise as a renowned entrepreneur in multiple industries, his journey is defined by innovation, hard work, and a passion for creating something extraordinary.

In the early 1990s, Martín Ortega emerged as one of the key promoters of Mexican wrestling in the Loma Bonita, Oaxaca region. In 1992, he organized some of the pioneering events in this field and spent his early youth showcasing wrestling spectacles and prominent figures from Mexican television of that era. His efforts not only helped to popularize this iconic cultural tradition but also established him as an influential figure in his community and the entertainment industry in his hometown of Loma Bonita.

In 1996, after immigrating to the United States, Martín founded the second Latino-owned business in the city of Greensboro, North Carolina a significant achievement at a time when few immigrants had the tools and opportunities to pursue entrepreneurship. This first step in his business career laid the foundation for a legacy that would continue to flourish over the decades.

In 2019, Martín launched one of his most iconic projects, Legends Ice Cream and Churros® , an innovative franchise with a lucha libre theme that pays tribute to Mexican tradition through eye-catching design and extraordinary flavors. Legends seamlessly blends culture and gastronomy, offering an unparalleled experience for food enthusiasts and wrestling fans alike, attracting visitors from across the nation.

Today, Martín Ortega is the founder of five other successful companies: International Printing and Design® , 360° World Marketing , IMN® , Frozen Institute® , and Menu Arts® , which span various strategic areas. These include the distribution of ice cream and food products, the commercialization of equipment for ice cream shops, high-quality graphic printing solutions, mobile advertising services using LED trucks, and professional social media management.

Martín embodies the essence of entrepreneurial spirit. His ability to transform ideas into reality, both in Mexico and the United States, has made him an inspiring leader and a role model for new generations of entrepreneurs.